Top 5 Mistakes Small Businesses Make While Building a Website (And How to Avoid Them)

In Nepal, many small businesses are now creating their own websites to sell products and reach more customers. This is a great step forward — but some common mistakes can stop your online store from working properly or even harm your brand.

This blog will help you understand the top 5 mistakes small business owners make while building a website and how you can avoid them, especially when using simple platforms like Thulo.

Mistake 1: Making the Website Look Too Crowded or Confusing

Many people try to put everything on their homepage — too many banners, too much text, too many buttons.

Why it’s a problem:

Visitors get confused and leave the site without doing anything.

How to fix it:

• Keep your homepage clean and simple.

• Show your logo, top products, and one clear message.

• Use Thulo’s professional templates — they’re made to look clean on all devices.
  
  

Mistake 2: Not Using Good Product Photos

Some websites use dark, blurry, or very small photos. Others don’t show enough angles of the product.

Why it’s a problem:

Customers can’t touch your product online — they need to see it clearly to trust it.

How to fix it:

• Use your phone camera with natural light.

• Take front, side, and close-up photos.

• Show the product being used (if possible).

• Thulo allows you to upload multiple product images easily.
  
  

Mistake 3: Not Writing Clear Product Descriptions

Some people only write the product name and price. But that’s not enough.

Why it’s a problem:

People want to know size, material, uses, and why they should buy it.

How to fix it:

• Write short and clear descriptions.

• Answer common questions customers may ask.

• Mention benefits, not just features.

• Add a Nepali version if your audience prefers it.
  
  

Mistake 4: Not Making the Website Mobile-Friendly

Most Nepalis browse the internet from their mobile phones. If your site doesn’t work well on mobile, people will leave.

Why it’s a problem:

Buttons may be hard to click, images may not fit, and loading may be slow.

How to fix it:

• Use responsive design (Thulo handles this automatically).

• Always check your website on both mobile and desktop before sharing.
  
  

Mistake 5: Not Adding Contact Details or a Clear Way to Order

Some websites don’t show a phone number, address, or order button. This makes it hard for customers to trust the seller.

Why it’s a problem:

No contact = no trust = no sales.

How to fix it:

• Add your business name, phone number, WhatsApp/Viber, and address.
  
  

• Use Thulo’s built-in "Order Now" or "Add to Cart" buttons.
  
  

• Include customer support info if possible.
  
  

Final Tip: Test Your Website Like a Customer

Before launching, pretend you are a customer:

• Can you find the product quickly?

• Is it easy to understand?

• Can you place an order without confusion?
  
  

Ask a friend or family member to try it too and give honest feedback.

Build It Right with Thulo

Thulo is built for Nepali small businesses. The platform helps you:

• Choose a clean design

• Add product photos and descriptions

• Make it mobile-friendly

• Set up payments and delivery

• Get support when needed
  
  

👉 Start your website here: https://thulo.com.np/register